The Hamilton Pen Company is a retailer of Writing Instruments, Stationery and much more. With a vast range of brands and products, the website needed to be striking yet clean but most importantly easy to navigate and understand from a customers perspective. The site is broken down into a custom brands category which is visually represented with the various brand logos and other product categories. There is a useful filter menu to help narrow down products within a category based on various criteria and an elegant and simple product page which displays important information clearly.
Extras include Instagram, Twitter and Facebook integration as well as a newsletter signup alert to help build the customer base.